Frequently Asked Questions
Answers on GEO, the 60-day pilot, pricing, and how TopGeo turns AI search into attributed pipeline.
GEO is the practice of getting your brand cited, mentioned, and recommended when buyers ask AI engines like ChatGPT, Gemini, Perplexity, and Claude for solutions or vendors. Traditional SEO optimises for keyword rankings on Google. GEO optimises for being the answer AI gives. As more B2B buyers start their research inside AI tools, brands that are not cited go invisible at exactly the moment a purchase decision is forming.
AEO is optimising your content to be selected as the direct answer by AI engines, voice assistants, and conversational tools, rather than one of ten blue links. It is a subset of GEO: when you optimise to be the answer, you also improve your generative-engine visibility.
Traditional SEO ranks pages for keywords. GEO earns mentions and recommendations inside AI answers. The main differences: • Brand authority and expertise over keyword density • Conversational buyer questions over search terms • Content that AI engines find trustworthy enough to cite • Publishing where AI can actually find and quote you • Tracking brand mentions across AI platforms, not just Google rankings GEO complements SEO, but the strategy and the metrics are different.
Every engagement starts with a fixed-scope 60-day pilot. Visibility and citation lift usually shows within the first 30 days, which is what the pilot guarantee covers. Attributed inbound enquiries then build over 60 to 90 days as AI engines pick up and cite your pages. You get a documented attribution report as enquiries arrive, naming the engines and pages that produced them.
We track and optimise across 9 engines: ChatGPT, Google AI Overviews, Gemini, Perplexity, Claude, Microsoft Copilot, Grok, DeepSeek, and Meta AI. These are the platforms your B2B buyers use to shortlist vendors today.
TopGeo runs a closed loop: • SEE: track your visibility and citations across 9 AI engines • PUBLISH: auto-generate GEO-optimised pages on your own domain • CAPTURE: visitors arriving from AI search fill an enquiry form • DELIVER: a qualified enquiry, attributed to the engine and page that produced it The visibility layer decides what to publish; the published pages generate the enquiries.
Underneath the loop, we score visibility from 0 to 100 across five components: • Appearance rate: how often your brand shows up in relevant answers • Position quality: how prominently you are placed • Citation strength: the authority of the sources citing you • Platform coverage: how many engines feature you • Competitive context: your share of voice against competitors That score is the fuel that decides which pages to publish next.
Yes. You can monitor competitors across every tracked engine: total mentions, average position, share of voice against your brand, sentiment, and per-platform distribution, with 30, 60, and 90-day trends.
Every engagement starts with a fixed-scope 60-day pilot: $2,000 one-time, or $1,200 for the first 5 founding partners this quarter. If it delivers, you continue on a managed monthly plan: Basic at $1,200/mo, Professional at $2,500/mo, or custom Enterprise. Save 20% with annual billing.
You pay a flat managed subscription, not per lead or per credit. The monthly fee covers everything: pages, hosting, 9-engine tracking, attribution, and the team. Pricing is agreed before anything starts, so there are no surprise invoices.
Yes. Every pilot carries a simple, bounded promise: a measurable lift in your AI-search visibility and citations within 30 days, or your pilot fee back.
No lock-in. Managed plans are month-to-month, or discounted annual if you prefer. You choose your plan based on the results you actually saw in the pilot.
No. Pages are published under a subdirectory or subdomain of your existing domain, served by our managed edge. No redesign, no CMS migration, and no dev work on your side.
Your leads are always yours. Export them anytime as CSV. Your pages live on your domain, served by our managed edge, so you keep the traffic and the enquiries while we handle the infrastructure.
Yes. Data is encrypted in transit and at rest, payments are processed through Razorpay (PCI DSS compliant), and access is role-based. Your brand data and leads are private, and are never sold or shared with third parties.
Yes. You can invite team members and assign roles, and agencies can manage multiple client workspaces from a single account.
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