Results and evidence

A result is evidence that survives a buyer's questions

TopGeo does not treat a visibility score as pipeline and does not publish invented customer wins. We measure the path from an observed AI answer to a managed page, changed answer evidence, and a captured B2B enquiry.

The four evidence layers

Baseline

01

What the engines say before work starts

A fixed prompt set records appearance, position, competitors, answer text, and sources across the engines relevant to the buyer journey.

Publishing

02

What went live and why

Every managed page maps to an observed buyer question or evidence gap, with its canonical, schema, crawlability, and publication date recorded.

Pickup

03

Whether AI answers changed

Repeated executions track changes in mentions, position, citations, and the pages engines use as evidence. Raw answer captures remain available for review.

Pipeline

04

What became a sales conversation

Captured enquiries are reported separately from visibility movement. The record preserves the landing page and available referral evidence rather than overstating attribution certainty.

Reporting contract

What a customer should be able to inspect

A defensible report connects every conclusion to a prompt, capture, source, page, or enquiry event. When a signal is incomplete, the report labels the limitation instead of converting it into certainty.

  • Buyer question and target market
  • Engine, run date, and answer capture
  • Brand appearance and position
  • Returned source URLs
  • Managed page and publication date
  • Page visits and enquiry events
  • Attribution confidence and limitations

Current proof stage

Design-partner evidence comes before public case studies

TopGeo is working through its first B2B design-partner engagements. Named outcomes and customer logos will appear here only after the evidence is verified and publication permission is granted.

Establish your baseline before choosing a target

We will show the current answer evidence, the gaps worth acting on, and what can actually be measured.